The Famous Designer Princess Diana Wouldn’t Wear—Because of Camilla

Princess Diana was known for being a humanitarian, a modern royal and a doting, hands-on parent. But she also left a legacy on the fashion world, becoming one of the biggest style icons of her generation. Her looks ranged from understated suits to regal gownsand, of course, who could forget her famous revenge dress? But there was one designer she steered clear of in the wake of her divorce from Prince Charles.

Read on to find out which major designer she refused to wear and why its famous logo caused her so much pain.

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Which high-end fashion brand did Diana refuse to wear?

Princess Diana With Her Chanel Bag

Chanel. Just two months after Charles and Diana’s divorce was finalized in 1996, Diana made a trip to Australia. Before one charity event, designer Jayson Brundson was called on to help her pick out accessories. Dianas hairdresser gave Brundson a pile of shoes and bags to rifle through, and he spotted a pair of Chanel heels that he thought would complement her Versace dress nicely. They were chic, with bold, gold logos, but they got an immediate no from Lady Di. She said, No, I cant wear linked Cs, the double C, Brundson told Harpers Bazaar. I asked why, and she said, Its Camilla and Charles.

The interlocking Cs of the Chanel logo had given Diana a bad taste in her mouth since the earliest days of her marriage, when she already suspected her husband of having an affair with Camilla Parker Bowles. On our honeymoon, cuff links arrive on [Charless] wrists. Two Cs entwined like the Chanel C, Diana revealed during a secret interview in 1991. So I said, Camilla gave you those, didnt she? He said, Yes, so whats wrong? Theyre a present from a friend. And boy, did we have a row. Jealousy, total jealousy. And it was such a good idea, the two Cs, but it wasnt that clever.

So while Diana had sported Chanel bags and accessories before, those interlocking Cs were too much when she was stinging from the recent end to her marriage. It was definitely the timing, it being post-divorce, Brundson said. She would have seen linked Cs and they would have just reminded her of Charles and Camilla. And I think for photo optics, people would have honed in on that, considering it was so fresh after the divorce.

Did Diana ever wear Chanel again?

Princess Diana

As time went on, the pain of the divorce faded. And two months before her death in 1997, Diana wore a Chanel bracelet and bag when visiting New York, just before auctioning off 79 dresses for charity. The auction brought in $3.25 million, proving how important she was to the fashion landscape.

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